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London Partner Daniel Larkin, co-leader of Bryan Cave’s Global Hospitality Team, authored an article featured in the March issue of Retail & Leisure International examining the impact of online travel agencies (OTAs) on the hospitality sector. “Hotels big and small are now facing a very real challenge in the form of OTAs who are beginning to dominate this space,” Larkin observed. “With the lines getting increasingly blurred, slowly the major hotel brands are fighting back. Their own online offerings are increasingly sophisticated and functional, and they have broadened their physical inventory through brand families, flexible franchising programs, affinity brands and marketing affiliations.” This article was first published in Retail & Leisure International. Click here to read the full article.